Social Media Action Plan
More Traffic, More Often!
You show up at a party that is open to everyone. You notice many clusters of people casually or intensely discussing many different things. Do you walk up to every group, shower them with your business cards and move on, or do you approach, listen to the conversation you’re most interested in and feel comfortable participating in, and join in when you feel compelled to comment?
Which approach do you think the group is most receptive to?
Social media functions like a group of people getting to know you as a person first, but in an online environment.
They listen to your participation in the conversation and form opinions of you and what you represent. Open and honest conversation builds trust, which means they’ll listen openly and honestly in return when you choose an appropriate and relevant time to bring your fun center into the conversation.
This action plan is the bluprint to building an online community for your fun center.
The Social Media Action Plan includes:
- Content strategy
- Content creation
- More listening networks
- Step-by-step social media contests
- Measuring results
- YouTube
- Flickr
- Foursquare
- e-Newsletters
- Blogging
- Online couponing

Written by Nala Henkel and Published by the FEC Network, the Social Media Action Plan is a comprehensive follow-up program to the FREE Social Media Plan download for IAAO Members.
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